Developing your e-commerce website is a daunting challenge. Multiple steps are involved, from design and pages to product enrollment. Apart from these crucial development strategies, you shouldn’t neglect the user experience on your website or product page.
One important aspect is adding product filter plugins to your WooCommerce store. Your developers need to give special attention to these plugins for various reasons, not just filtering.
- To improve your website’s filtering and product listing performance, especially useful when it hosts hundreds if not thousands of products.
- To secure user’s information for email marketing and else
- To provide a seamless customer website journey to stay on top of their minds
In this article, you’ll learn what plugins are, why they are important, what WooCommerce product filter plugins are, and which one from the top 7 you should choose for your e-commerce website.
What are WordPress plugins?
The plugins offer the added functionality of different applications on your website without altering the main code. Integrating with your current WordPress website brings numerous customizations such as security, analytics, SEO reports, and more. Adding these plugins, which are a pre-built solution, will save plenty of time and cost.
Plugins’ core function is improving overall user engagement. Developers like them because they don’t require any coding skills and are widely available on WordPress.org
What are WooCommerce product filter plugins?
WooCommerce product filter plugins help customers search and refine their specific products without any hassle. This enhances the users’ shopping experience on WooCommerce-powered e-commerce websites.
Why are WooCommerce product filter plugins essential?
Now that you know what WooCommerce product filter plugins are, it’s important to know why they matter. Here’s why:
- Buyers are looking for specific brands with definite specifications and price ranges. They’ll quickly bounce off your website when they don’t find it. These plugins assist buyers in narrowing down their search and buying their desired product/service.
- Without these plugins, users will be forced to scroll through the entire product catalog, which can be frustrating.
- With these plugins, buyers will enjoy a shopping experience that will increase their chances of returning.
Can WooCommerce product filter plugins integrate with other e-commerce sites?
No, they can not. This is because they are tailored specifically for WooCommerce-powered e-commerce websites. They refine search results and improve the buyer’s shopping experience.
Steps to install and use WooCommerce product filter plugins
While there are multiple WooCommerce product filter plugins with different names, their installation process is mostly the same. Here are the steps:
- Download the desired plugin’s zip file from your confirmation email or order confirmation.
- Go to your WordPress admin panel, go to Plugins, click Add New, click Upload Plugin, and select your downloaded zip file. Lastly, click Install and then click Activate.
- A prompt will appear where you need to insert the plugin’s license key provided in the order confirmation.
- After that, navigate to Go to Products, click Filters, and then Settings to configure your plugin’s filter behavior, such as product count display and filter visibility mode,
- To manage the filters, head towards Product, then Filters under WordPress’s filter management interface to filter individual or group filters.
- You can also add filter groups anywhere on your site with the help of shortcodes.
- Finally, test the filters on your website to ensure they provide enhanced functionality and user experience.
Main Features of Efficient Filtering Plugins
Every client’s needs are different. Customers looking for craft supplies will need to filter by color. For tech enthusiasts, the product specification will matter the most. So, the plugins must have all the necessary features to meet clients’ requirements.
Here are some key features the WooCommerce product filter plugins must have:
- AJAX support to prevent page reloads while testing for a seamless user experience.
- Offer different filters, such as filters by tags, price, categories, etc.
- They should display neatly across laptops, mobiles, computers, tablets, etc.
- It should protect the slowdown of websites and improve user experience.
- Offer combining and layering features to assist buyers in instantly finding and buying what they want.
- Be able to adapt any language and context for both developers and buyers.
Top 7 WooCommerce Product Filter Plugins
1. JetSmartFilters by Crocoblock
Get the JetSmart filters plugin for one website for $43/year or buy an All-inclusive Crocoblock subscription starting from $199/year with up to 60% discount.
Developed by Crocoblock, JetSmartFilters allows you to apply different filter sets to multiple containers on a single page. Its prominent feature is its ability to show post counts by any filter and adjust URL structures.
Enhanced Features
With JetEngine, the plugin captures users’ geolocation and displays pre-defined filter results based on preferences.
Pros
- Compatible with Block Editor, Bricks, ACF, Pods, Elementor. Toolset and more.
- AJAX-supported features prevent page reloads
- No coding is required to visually adjust the filter styling, etc.
Cons
- It takes considerable time to learn how to utilize its features effectively.
Why Recommended
It offers all other post types, custom fields, taxonomies, and other functionalities that complex projects may require without JetEngine.
2. WooCommerce Product Filters
The yearly Pricing Plan starts from $79 for one plugin for one website and $129 for two plugin bundles (save $49)
WooCommerce Product Filter by Barn2 allows products filtering by attribute, color, stock and numerous criteria. Its user-friendly and intuitive interface assists customers in finding desired product.
With its improved navigation options, eCommerce businesses can expect exponential growth in sales. Some of its multiple filters include tags, price ranges, categories, and more.
Unique Feature
WooCommerce Product Filter stands apart from its competitors by providing a flexible filter customization option. With AJAX technology, your buyers can find their desired products without reloading the page, resulting in a highly personalized shopping experience.
Pros:
- Easy setup and configuration without any technical knowledge.
- Multiple filter options help buyers find and buy whatever they want.
- With AJAX support, buyers see updated product listings without reloading the page.
- With WooCommerce Product Filters’ mobile responsive design, users can easily access your website on their mobiles and shop whenever they want, wherever they want.
Cons:
- The quantity of products may affect your website’s performance slightly.
- Its free version may not include all advanced features, resulting in the lower user’s functionality.
Why Recommended
This plugin is highly recommended for anyone looking to boost sales by increasing conversion rates, as it helps users quickly find and purchase their desired products.
3. Advanced AJAX Product Filters
Advanced AJAX Product Filters offer multiple lifetime plans starting from $44/lifetime for one site to $169/lifetime for up to 10 websites with all product features.
It offers conditional visibility for each filter so that developers can add images and colors. Using this, developers can adjust visibility settings depending on different device types.
Pros:
- Adds various filter types.
- Supports conditional visibility and manages
- filters into several groups.
- Its Pro version provides URL structure taxonomy customization and other great perks.
Cons:
- Its overwhelming interface may need some clarification at the start.
- Adding custom styles with CSS is confusing for beginner developers.
Why Recommended
It’s recommended for developers who want to add color swatches and images as filters on their website.
4. Ultimate WooCommerce Filters
Ultimate WooCommerce Filters offers lifetime plans starting from $39 for one site till $199 for up to 10 sites.
The WooCommerce Filters plugin, the most advanced product filter, allows product filtration as per attributes, size, categories, and tags. Offering full control over your appearance and layout, this plugin is highly customizable and dependable.
Unique Features
Apart from multiple filter options, the Ultimate WooCommerce Filters’ unique feature is placing attributes below each product thumbnail. This enables users to easily access the most relevant information they are looking for.
Pros
- Customizable layouts match the style of your store.
- Display attributes directly below the product thumbnail.
- Offers seven days free trial to test the plugin’s premium features.
Cons
- Unclear payment plan.
- Limited customization options
Why Recommended
It is recommended for users who wish to see the desired attributes directly below the product page, which can help them make quick decisions.
5. Product Filter by WBW
Woobewoo offers yearly pricing starting from $49 for one site up to $199 for unlimited sites and also lifetime pricing starting from $89 for one site up to $299 for unlimited sites.
Though it has a back-end interface design, its visually appealing front end is efficient for developers to work with. Each filter has extensive settings that open multiple opportunities for buyers, such as adding images, searching by category name, and displaying result count.
Interestingly, the plugin saves and previews each change developers make to see the live results.
Pros:
- Highly customizable plugin with a free version.
Cons:
- The free version does not support custom fields, thereby limiting the options.
Why Recommended
This plugin offers customization options in a free plan while others charge for it.
6. Husky Product Filter
Price starts from $42 regular license, $142 extended license
If you want to filter products by popular features, then the Husky Product Filter is your go-to WooCommerce product filter plugin. You can filter by ratings, categories, meta fields, price, rating, and more.
Unique Features
Its famous Filter Messenger hosts a comprehensive set of extensions by which users receive email notifications about updated search results.
Pros:
- Highly beginner-friendly and offers a free version
Cons:
- Multiple limitations in AJAX functionality, filter options, designs, etc., force developers to acquire the Pro version.
Why Recommended
It is commonly known for providing free versions, simple yet efficient shortcode settings, and an easy-to-use interface.
7. Ascell
The Ascell Product Filter Plugin costs $99 per year.
Ascell Product Filters offers buyers a fast product filtering solution. Thanks to the advanced AJAX technology, the Ascell Product Filters make the WooCommerce-powered website responsive and efficient even for high traffic.
Unique Feature
With Ascell’s fast filtering capability in the browser, it displays the desired results instantaneously with the help of HTML information from the page.
Pros:
- Lightning-fast filtering with page reloads
- Straightforward setup process with installation wizard to guide.
- Offers numerous mechanisms, such as checkboxes, sliders, dropdowns, and more
Cons:
- While the plugin is simple, beginner developers may need help with advanced features.
- Premium version pricing details are unavailable.
Why Recommended
It provides fast page navigation with unobstructed actions for even high-traffic websites.
The Takeaway
The WooCommerce product filter plugins are specially designed for WooCommerce-powered e-commerce websites. Although there are other great plugins to satisfy the need, these are the top 7 product filter plugins you will definitely need for your website.
